We've got a juicy data update for everyone. We have new ways to integrate your marketing platform into Welcome, allow you to connect Google Analytics into Welcome, and surface all your events metrics at the org level.

Features

CRM Integrations

CRM integrations into and out of Welcome have just gotten easier. If you have Hubspot, Marketo, or Salesforce/Pardot we now allow you to connect Welcome to your marketing platform. You will be able to add integration to your org level rather than at an individual event basis like it is now.

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Important Details

Please note that we have not yet turned on the enhanced integrations to give you time to migrate. After we turn on the enhanced integrations, you will no longer see the "Trigger Integration" button on the Integrations tab of each event. Instead, after you configure the integration in the new Integrations tab of your event dashboard, data will automatically be synced from Welcome to your marketing automation platform.

Any existing webhook workflows you have set up in your marketing automation platform to send registrants into Welcome will continue to work. However, we may also sunset these at a later date in favor of quick registration.

Please reach out to support@experiencewelcome.com if you want us to turn on the new integration for you or if you don't want the new integration turned on. Otherwise, we will automatically migrate your organization to our updated integration on April 25, 2023.

Google Analytics UTM

You can now add your Google Analytics Measurement ID to your Welcome events. Measure the effectiveness of different ad campaigns, social media posts, email marketing efforts, and other marketing channels by simply copying and pasting your unique UTM code during the event set-up process. Check out the Google Analytics Integration guide.

Organization Level Metrics

You've been asking and we heard you. Understanding how your events stack up to each other is important in understanding. How well you are doing at the top level and what direction you need to take your marketing efforts. We added a new tab to your Organizational Dashboard that displays this information. We updated our Analytics Guide to reflect these changes.

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Fixes

Behind-the-scenes upgrades and fixes for our features-in-testing like Stage CTAs, Google Analytics, and self-serve integrations
Upgrade a number of packages to address security vulnerabilities
Fixed error with closed captions not working in some cases
Fixed issue where non alphanumeric names break some parts of the application
Fixed spellchecker, which includes fixing some small spelling errors in user-facing copy
Fix extra whitespace that was showing between messages in DMs
When giphy's are tall, they no longer break the view
Re-align paperclips for attachments
Fix legacy event integrations page
Fix auto-publish setting on recordings
Fix registration corner case issue
Demand is shown to producers only if stage is closed like with attendees
Overlay CTAs with links should now link out to the correct link when clicked
Long recordings (> 4 hours) should now show up as expected in the dashboard after an event
Fix multi-stage dialog styling

Still need help?

If none of the solutions work above and you're still experiencing issues, feel free to contact support@experiencewelcome.com or click Help at the bottom right corner of the screen.

To learn more about our webinar and virtual event features, click here: https://www.experiencewelcome.com/features